Becoming digital requires fighting on several fronts simultaneously
Transforming your company to the digital era is basically about mobilising resources and capabilities to achieve increased customer intimacy, speed and agility in a sustainable way.
Through experience and research, Infocom Group has identified ten key qualities characterising a successful digital company, covering the whole spectre from tangible resources to intangibles and capabilities. We strongly believe that the way a company handles those qualities is a measure of its digital maturity.
The crucial mix of resources and capabilities
Any company wanting to compete successfully in the digital era must focus heavily on mobilizing and reconfiguring its total set of resources and capabilities. Though technology and organization are basic enablers of speed and agility, such effects cannot be realized without also deploying the correct mix of culture, talent and innovation.
Implementing a digital strategy is by its own nature an open process, both influencing and being influenced by the company’s situation at any given point of time. Thus, answering the question of what the current situation is and what should be the focus area for the next digitalization iteration, will never be straightforward tasks. Having a tool for achieving alignment among different stakeholder as well as being able to grasp and present the total situation in a single glance will be of great help in a situation like this.
Measuring progress in iterative transformations through assessments and KPIs
To keep control and be able to measure progress coordinated across all these areas, Infocom Group has developed a Digital Maturity Assessment Model. Using this tool in combination with KPIs in the retrospect for each iteration will help in prioritizing the next iteration and ensure a balanced digital strategy implementation.